Social learning theory

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Social learning theory or SLT is the theory that people learn new behavior through overt reinforcement or punishment, or via observational learning of the social factors in their environment. If people observe positive, desired outcomes in the observed behavior, then they are more likely to model, imitate, and adopt the behavior themselves. Modern theory is closely associated with Julian Rotter and Albert Bandura.

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29-May-10, 10:32 am

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